History
The name ZANA is deeply personal—it's an abbreviation of my name, which also means "lily." The lily symbolizes purity, delicacy, and rebirth, which reflects our values and adorns our product packaging.
The ZANA brand was born from a dream and a lifelong pursuit. As a graphic designer and cosmetics enthusiast, I was constantly searching for the perfect lip product. I dreamed of a lip gloss that offered a luxurious, shiny finish without the sticky, unpleasant texture I was all too familiar with. I wanted a product that not only looked beautiful but also actively nourished and improved the health of my lips.
A product like this didn't exist. So I decided to create it.
The journey took two years of passionate research, collaboration with a state-of-the-art Polish laboratory, and meticulous testing of each ingredient until the formula was perfected. The result is Ultimate Nourishing Lip Oil Gloss. It embodies our philosophy: Skincare without compromise.
To me, ZANA is more than just a brand. It's a promise to every woman who has ever felt like they had to choose between skincare and makeup.
You don't have to with me anymore.
With love,
ZuZANA
Mission
We redefine the daily beauty ritual by creating products that inspire, nurture, and highlight the unique story of every woman. We combine science with nature, eliminating the trade-off between beautiful aesthetics and deep, effective nourishment. We believe in beauty that can be felt, not just seen.
We begin by intimately understanding women's daily rituals—a quick swipe of lip gloss before a meeting, a soothing touch-up after a long day—and transform these small moments into something meaningful. Through the power of plant extracts and modern science, ZANA delivers results you can see and emotions you can feel.
We create our products with integrity: they are pure, cruelty-free, and consciously formulated without harmful or controversial ingredients, so you never have to choose between health and beauty.
Vision
Our vision is to become a leader in the affordable premium cosmetics segment, creating products that are an integral part of women's everyday lives.
We want to build an authentic, supportive community around the ZANA brand, becoming a trusted source of inspiration and products that truly deliver on their promises.
Values
Authenticity – We create cosmetics honestly and transparently, for women who value authenticity over artificial promises.
Quality without compromise – Our products combine the effectiveness of the best active ingredients with the pleasure of luxurious care.
The sensuality of everyday life – We believe that daily care can and should be a sensual, beautiful and relaxing moment.
Naturalness and safety – We choose only safe, natural and effective ingredients, caring for the health of your skin and the environment.
Women's community – ZANA is a space where women can be themselves, share experiences and celebrate beauty and strength together.
Beauty is not how you look, but how you feel.
And we want you to feel absolutely unique.